Cartier, the famous jewelry brand, launches advertising that brings in its history references
Posted March 11, 2012 by Admin in Ad Campaign
Cartier, a classic brand of French jewelry, is launching a campaign excessive and fantastic, called Odyssey. Indeed a true odyssey, the advertising has most a Hollywood production.
The brand’s fashion house, the panther, already used as a mascot of Cartier since the 30s, it is present in all its glamor, along with model Shalom Harlow.
In advertising, which lasts more than 3 minutes, following the panther from Grand Palais to Place Vendôme has giving several references to the history of the brand are present, one of which is Santos-Dumont, which inspired Jacques Cartier to create its first watch.